The Retail Selling 5N1619 minor award module at level 5 aims to provide a learner with the relevant knowledge, skills and competence to operate effectively and efficiently in a range of retail selling environments displaying professionalism and best practice when dealing with customers. If merging this course with customer service, organisations can develop a customised approach to their retail agenda and learners will get a fully rounded application of excellence within the retail sector. Topics in this course include:
- Explain the principles and capabilities of a range of technologies currently utilised in the retail sector to include cash registers, bar code scanners, electronic payment units, security devices, and stock control systems
- Interpret key terminology and trends in retail selling
- Analyse the impact of a range of factors on a retail environment to include customer loyalty, merchandising, retail ethics, training and communications skills
- Analyse current retail legislation and identify key legal responsibilities in relation to employers, employees, customers and product manufactures
- Identify health and safety initiatives aimed at improving safety in a retail environment
- Analyse the key characteristics of a range of payment options available to customers in a retail environment
- Analyse the key characteristics of a range of retail environments to include self service, online selling and personal service
- Employ a range of techniques to identify appropriate opportunities to open or close a sale, to deal with complaints or to present alternative products
- Employ a range of communication skills in a retail environment to include use of active listening, product demonstration, and customer support techniques
- Employ secure cash handling techniques when dealing with a range of procedures to include refunds, void sales, vouchers, electronic transactions, payment validation, cheques, floats, product exchange and credit notes.
- Employ standard procedures to utilise a range of devices currently used in the retail sector to include cash registers, bar code scanners, electronic payment units, security devices, and stock control systems
- Design a procedure for dealing with an unexpected incidence such as a fire or an injury in a retail environment
- Contribute to the planning and implementation of effective customer services policies to include returns, cash and carry, delivery and after sales services
- Take responsibility for the effective handling of customer feedback.
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